case study


Business website development for a property rental company

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Homecore, a leading provider of property maintenance services catering to Institutional Asset Managers and Property Management Companies, embarked on a journey to elevate its online presence and streamline its client interactions. Their objective was to create a website that not only reflected their commitment to quality and efficiency but also enhanced user experience for both tenants and clients alike. With a team boasting over 20 years of experience in property services, Homecore aimed to establish itself as the go-to solution for hassle-free property management.


Homecore faced several challenges in its quest to revamp its online platform:

  1. Reflecting Quality and Professionalism: The website needed to convey Homecore's reputation for delivering top-notch property maintenance services and their extensive industry experience.
  2. Streamlining Communication: Effective communication between tenants, contractors, and property managers was crucial. The website needed to facilitate seamless interaction and provide real-time updates.
  3. Scaling Services: Homecore aimed to position itself as a scalable solution for large-scale property management, requiring the website to showcase their capacity to handle multiple properties efficiently.


Homecore's team collaborated closely with web developers to devise a solution that addressed their challenges effectively:

  1. Responsive Design: The website was built based on a meticulously crafted Figma design, ensuring responsiveness across all devices. This enabled users to access the platform seamlessly regardless of the device they were using.
  2. Client-First Approach: The layout and design of the website were centered around the client-first style system, prioritizing ease of use and clarity of information. This ensured that clients could navigate the website effortlessly and find the information they needed quickly.
  3. Efficient Communication Channels: The website incorporated friction-proof processes by leveraging technology to streamline communication channels. Features such as instant messaging, request tracking, and live updates enabled tenants to report issues and property managers to coordinate with contractors efficiently.
  4. Emphasis on Quality and Reliability: The website prominently showcased Homecore's commitment to quality and reliability. Testimonials, case studies, and a detailed overview of services highlighted the company's track record of delivering exceptional results consistently.
  5. Scalability: Homecore's capacity to handle property management at scale was emphasized throughout the website. Clear delineation of services, dedicated sections for institutional clients, and information on Homecore's robust infrastructure showcased their ability to cater to large portfolios seamlessly.


The revamped Homecore website yielded significant outcomes:

  1. Improved User Experience: Clients and tenants experienced enhanced usability and navigation, resulting in increased engagement with the platform.
  2. Streamlined Operations: The implementation of friction-proof processes facilitated smoother communication and faster issue resolution, leading to higher client satisfaction.
  3. Enhanced Reputation: The website effectively communicated Homecore's reputation for quality and reliability, bolstering trust among clients and tenants.
  4. Increased Scalability: Homecore demonstrated its ability to manage property services at scale, attracting interest from institutional clients with large property portfolios.
  5. Positive Feedback: Clients and tenants lauded the website's user-friendly interface and the efficiency of communication channels, further solidifying Homecore's position as a leader in property management services.


The successful redesign of the Homecore website not only improved user experience and operational efficiency but also strengthened the company's reputation in the property management industry. By leveraging a client-first approach, embracing technological advancements, and emphasizing quality and scalability, Homecore positioned itself as a trusted partner for institutional SFR owners and managers seeking hassle-free property management solutions.




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